Datacomm - Consumer Active Transactors

Audience Profile

From the National Marketing File of 150,000,000 names, these active consumers are reported to have made at least one transaction in the preceding hotline period. They all possess and use at least one credit card, with most owners of multiple retail, bank, specialty and private labeled cards. They are selectable by the type of credit cards they use, type of transaction and their level of spending. Their transactions are reported by the appropriate retailers, financial institutions, specialty retailers and service providers.

Selections:

In addition to the standard selections, all names can be selected by any one of 520 demographic datapoints including telephone numbers. Typical selection charges range between $2.50/M and $8.00/M. List owner will build custom media segments and will tailor the media rentals and deployment to meet mailer’s marketing budgets.

Email Deployment

List owner can back postal mail with "pre" and "post" notifications, like offers or reinforcement direct mail offers with matching email deployments as well as expand online reach with up to 10,000,000 additional email names with like affinities.

Cancellation Policy: Orders cancelled prior to the mail date will incur the following charges: $10/M Running Charges on quantity shipped; 100% of all selection charges; media and shipping fees and a $75 flat cancellation charge.  Orders cancelled after the mail date will be charged in full.