Datacomm - New Movers Database

Audience Profile
From the National Marketing File of 150,000,000 names, these consumers represent the New Movers for the recency selected. They all own and use credit cards, including retail, bank, specialty of private label.  Their move, as well as transactions, are reported by the appropriate retailers, financial institutions, specialty retailers and service providers.

Recent profiling of the list reveals that most are between the ages of 28-40. 53% have annual household income of $50,000 or more. 63% have children ages 0-18. Approximately 85% are mail order buyers.

File will be responsive to general merchandise, insurance, travel, publishing, sweepstakes/ contents, fundraising and continuity offers as well as services geared toward new movers.

Telemarketing is allowed on this file.

Selections
In addition to the standard selections, all names can be selected by any one of 520 demographic datapoints including telephone numbers. Typical selection charges range between $2.50/M and $8.00/M. List owner will build custom media segments and will tailor the media rentals and deployment to meet mailer’s marketing budgets.

Email Deployment

List owner can back postal mail with "pre" and "post" notifications, like offers or reinforcement direct mail offers with matching email deployments as well as expand online reach with up to 10,000,000 additional email names with like affinities.

Cancellation Policy: Orders cancelled prior to the mail date will incur the following charges: $10/M Running Charges on quantity shipped; 100% of all selection charges; media and shipping fees and a $75 flat cancellation charge.  Orders cancelled after the mail date will be charged in full.